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I'M
YeonHEe Rho.
(Yenny)

UX DESIGNER, @SF Bay area, CA

10+ years experience Product designer (ex Amazon, Samsung Electronics) passionate about making the design more inclusive, enjoyable, & data-driven through customer-centered design, created products and services to make people's lives more equitable and easier. Desire to share technology with people who currently cannot benefit from it. 

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WORKS

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Design system
Amazon shopping
Mobile apps
Samsung Galaxy S20
IoT Entertainment apps
New OS (Tizen)
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Girls Studying
Work in Progress
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Work in Progress
AR VR
Samsung Gear VR
Webpage for students
Consumer Electronics
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WORKS
EXPERIENCEO
PROFESSIONAL 

Experience

SEP 2021-PRESENT

@Amazon

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Mobile shopping

Senior UX Designer
UI/UX Design & Research

Improve Amazon shopping app CX

by revising design system

2006-2021

@Samsung Electronics

2016-2021

AR VR

2014-2016

Lead Senior UX Designer

UI/UX Design & Research

Led project direction set an ambitious plan

Defined the interaction concept for AR and VR dev.

Launched Samsung Gear VR

Introduced AR zone Galaxy S10, S20

Updated Bixby Vision, 3D scanner app Galaxy S10, S20

Media apps for smartphone

2013-2014

Mobile Payment

UI/UX Design
Developed PoC for mobile payment.

Design interactions and flows.

Senior UX Designer
UI/UX Design & Research

Launched Samsung Tizen Z1, Z3 Smartphones

Designed all media apps

2009-2012

Medical Diagnosis device

UI/UX Design & Research

 Launched award-winning

Samsung Ultrasound RS85, X-ray device XGEO GC80

2009

Kid's edutainment

UI/UX Design & Research

Launched Samsung Smart TV app for kids

2006-2009

Connect Home Appliances

UI/UX Design

Defined UX identity of Samsung Home appliances

Designed audio&video interaction for appliances

Designed interaction for media sharing

PATENTS

[WO2019103350A1]

Apparatus and method for adaptively configuring user interface

WO2019164092A1

Electronic device for providing second content for first content displayed on display according to movement of external object, and operating method therefor

WO2011021907A3

Metadata tagging system, image searching method, device, and method for tagging gesture

WO2013103187A1

System and method for providing keyword information

US9760239B2

Control device and controlling method thereof

US20110193810A1

Touch-type display apparatus, screen division method and storage medium thereof

US201261658156P

User terminal device for providing a electronic shopping service and methods thereof

KR20130126019A

​User terminal apparatus and control method thereof

KR20150046572A

Mobile communication terminal, battery cover, and payment method using the same

KR20140027029A

Apparatus and method for determining item based on interaction environment

EDUCATION

2020-2021

University of Washington

Master of Science Technology Innovation

(Equivalent to Human-Computer Interaction)

2013-2016

Yonsei University (Seoul)

Master of Science - Cognitive Science

(Equivalent to Human-Computer Interaction)

PUBLICATION

IEEE GHTC 2021: Demonstration of low-cost EEG system providing on-demand communication for locked-in patients

ACM PETRA 2021: Methods of identifying touched areas have been wiped properly

CONTACT
CONTACT

Thank you for your interest in my portfolio. Feel free to reach me. I like to travel and play golf and am interested in broadening my knowledge through communication with diverse people with different worldviews. I'm a designer living in the US for leadership training and desire to contribute to the Bay Area tech world. Looking forward to chatting with you.

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Linkedin.com/in/yennyrho/

yh.may.roh@gmail.com

© 2023 by Rho, Yeon Hee

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